WiredScore Portfolio Marketer's toolkit
A complete guide to inspire your marketing team on how to communicate your WiredScore Portfolio achievement.


9 months
longer leases on average for occupiers in WiredScore certified office buildings compared to similar profile non-certified buildings.
$6.50
per square foot higher rents in WiredScore certified office buildings compared to those in similar profile non-certified buildings.
Best-in-class portfolios, best-in-class connectivity
Congratulations on your accomplishment! You’re now a member of a global network of landlords, developers, real estate consultant and technology providers, working at the forefront of innovation.
Here is some inspiration on how to promote your achievement across different channels:
Share across your owned channels
Website
Blog
“We are really excited to be among the first landlords to commit to WiredScore Portfolio certification. We recognise the importance of measuring, improving and communicating the technological attributes of our assets in a world where competition for occupiers has become ever more fierce. Through our collaboration with WiredScore, we hope to be able to deliver experiences across our buildings that are augmented by a tech-first approach.
We are also sharing your achievement
We are committed to helping you share this achievement and have a dedicated leader-board page in our website where your WiredScore Portfolio will be featured.
WiredScore Portfolio website
Please let us know if you would like us to showcase your achievement in our website.
Get featured in our content
Let us know if you’d like us to consider you for our next case study or newsletter. Also, share with us your testimonial!
How?
Contact your Customer Success manager, who will be happy to guide you through what we need from you in order to feature your WiredScore Portfolio.
Post on your social channels
Facebook & Instagram
Social media handles
We will post about your achievement on our social media
We are showcasing your WiredScore Portfolio achievement on our social media to boost your visibility! Make sure your colleagues are following us and keep an eye on our posts so you can re-share them!
Please contact your Customer Success manager who will guide you on what we need from you.
Have a presence on the ground
Reception

Have your award or WiredScore Portfolio certificate on the front desk so your visitors can see your achievement!
Showrooms

Showcase your factsheet and WiredScore Portfolio Certificate on walls and achievements’ boards.
Outdoor signage

Have your WiredScore Portfolio Seal on your development and external advertising, this way anyone passing by will recognize the seal and see your leadership status in the Industry.
PR and direct marketing
Press engagement
Case studies
Events
Engage your stakeholders
Reporting guide

A detailed guide on how to build the storytelling around tech and innovation strategy and achievements and message it to investors with stats, example and anecdotes from annual reports, ESG+R report and corporate communications
Investor Report

A detailed and bespoke report of the portfolio achievements when it comes to tech strategy and ESG+R outcomes. This includes graphs, stats and highlights to share with different stakeholders (investors, committee members, occupiers) as well as sustainability reporting.
Performance dashboard

This dashboard delivers trends and insights across the portfolio’s certified buildings. This includes status of certifications and list of achievements; performance against what occupiers care about, with a detailed report of features available and gaps in the tech strategy; visibility of mobile performance across the portfolio; benchmark against local and national markets, and and improvement plan both at a building level and portfolio level.